Originate Brand Guidelines, Originate Style Guide, Corporate Identity & Logo Design, Merchandise Design, Brochure Design, Advert Design, Billboard Design, Exhibition Stand Design, Web Banner Design, Email Newsletter Design & Development, Landing Webpage Design & Development, Responsive Website Design & Development
Redesign, create and build from concept through to completion, the corporate identity for all of the AFerry partners including originating the brand guidelines and style guides, designing the logos, email newsletters, responsive websites and other various print and web based design projects for the AFerry brand. Websites were designed and built from scratch using HTML and CSS markup, validated and optimised for a responsive solution, used through a content management system and as a one off static website.
- Followed Corporate Brand Guidelines
- Brainstorming, Initial Sketches, Drafts & Concepts
- Layout, Design & HTML Development
- Corporate Identity: Logo Design, Originate Brand Guidelines (pdf format) & Originate Style Guide
- Print: Merchandise Design, Brochure Design, Advert Design, Billboard Design & Exhibition Stand Design
- Web: Web Banner Design, Email Newsletter Design & Development, Landing Webpage Design & Development, Responsive Website Design & Development
- Hand-coded HTML Markup with Inline Styles (Email Newsletter)
- Hand-coded HTML & CSS Markup (Landing Webpage & Responsive Website Design)
AFerry's website was awarded winner of 'World’s Leading Ferry Website' at The World Travel Awards for the seventh year in a row (2010 - 2016). It was also awarded winner of 'Europe’s Leading Ferry Website' at The World Travel Awards for the fifth year in a row (2012 - 2016).
“Sales have increased dramatically since the arrival of the website redesign and that's down to you.”
Group CEO, The Travel Gateway Ltd.
“The new list pages are up on AFerry just FYI. Thanks to Michael Saunders great design they are looking good and should hopefully help us increase our rankings for our ports and routes pages.”
Online Marketing, AFerry Ltd.